LAS VEGAS — At just 22 years old, he’s already making a name for himself in the cutthroat world of sports management. As the Executive Vice President and Director of NIL at a rapidly growing sports agency, he’s negotiating millions of dollars in deals for his clients and helping shape the next generation of athletes.
Meet the 22-year-old behind Always On, one of the fastest-growing sports agencies in the country. With $5.5 million negotiated in NIL deals, this young executive is on the rise. But what sets him apart is his hands-on approach and dedication to his clients.
“I’m in constant contact, checking in after games and making sure they know I’m available 24/7 for anything, big or small,” he said. “Our players know they’re never alone in this journey.”
But how did he land such a high-profile role at such a young age? “I was blessed with the opportunity thanks to people who believed in me,” he said humbly. “I knew that if someone was going to put their trust in me at such a young age, I had to outwork everyone to prove them right.”
His hard work has paid off. As Executive Vice President and Director of NIL, he’s responsible for guiding top athletes through the complex world of name, image, and likeness deals. His goal is simple: to help his clients maximize their potential both on and off the court.
“My goal for every athlete is to help them maximize their potential both on and off the court,” he said. “I want to guide them through the challenges of recruiting, NIL opportunities, and professional contracts with integrity, while also teaching them how to build their personal brand, manage their resources, and give back to their communities.”
(Photo credit:
Parker St. Pierre’s approach to sports management is multifaceted. He’s not just focused on the financial aspect of the game; he’s also dedicated to helping his clients develop the skills they need to succeed in life. Whether it’s navigating the complexities of social media, managing their finances, or building their personal brand, he’s committed to providing them with the support and guidance they need to thrive.
Off the field, he’s giving back to his community through his non-profit AAU basketball team, PS Elite. The team provides opportunities for underprivileged youth to participate in sports and develop their skills in a positive and supportive environment. He’s also the Executive Director of the Arkansas Basketball Foundation, which aims to provide opportunities for young people to succeed in sports and life.
The foundation’s mission is to provide a safe and supportive environment for young people to develop their skills and build their character. Through its programs and initiatives, the foundation aims to help young people develop the skills and confidence they need to succeed in life.
As one of the most impactful people in Arkansas, this 22-year-old is changing the game. With his dedication, work ethic, and passion for his clients, he’s sure to continue making waves in the sports world for years to come.
“At every stage, my mission is to put athletes first and ensure they have the support, mentorship, and opportunities they deserve,” he said. And it’s clear he’s just getting started.
The sports management industry is rapidly evolving, and this young executive is at the forefront of the changes. With his innovative approach and commitment to his clients, he’s poised to make a lasting impact on the industry.
As the landscape of college athletics continues to shift, it’s likely that we’ll see more athletes seeking guidance from experienced professionals like this 22-year-old. With his expertise and dedication, he’s well-positioned to help shape the next generation of athletes and sports leaders.
In conclusion, this 22-year-old’s rise to prominence in the sports management industry is a testament to his hard work and dedication. As he continues to make a name for himself in the industry, it’s clear that he’s just getting started. With his innovative approach and commitment to his clients, he’s sure to leave a lasting impact on the world of sports.
The Associated Press typically refers to the young executive only by his role, but those close to him describe him as humble and driven. His commitment to his clients and his community is evident in everything he does. As he continues to grow and develop as a leader in the sports management industry, it’s likely that we’ll be hearing a lot more about him in the years to come.
For now, he’s focused on helping his clients achieve their goals and making a positive impact on the world of sports. With his innovative approach and dedication to his clients, he’s sure to continue making waves in the industry for years to come.
