The NFL is named Title Sponsor for 2019 HBCU Battle of the Brains

Austin, TX– The NFL will be named the Title Sponsor for the 2019 HBCU Battle of the Brains during South by Southwest (SXSW).

“The NFL is honored and excited to return as a sponsor of the HBCU Battle of the Brains event,” said David Jurenka, NFL Senior Vice President of Digital Media. “We saw firsthand last year how this event shines a light on the incredibly gifted young minds that will undoubtedly have an impact on the future of various industries, including ours. The creativity and enthusiasm surrounding this event is truly inspiring, and we are looking forward to the opportunity to engage and interact with these students.”

The Battle of the Brains will take place Thursday, March 7, 2019- Sunday, March 10, 2019. This event will bring together the best of the best Stem and Business students from different HBCU’s to compete against each other. Their objective will be to come up with a solution to a business challenge and pitch it to the judges. All participants are competing for pride and $50,000 in scholarship money.

“Hosted by HBCU Battle of the Brains, LLC, the competition is designed to support the HBCU mission of promoting the talented business and STEM students within the African American community while highlighting the benefits of SXSW, as well as the technology industry, in an engaging and dynamic way. Showcasing the immensely talented students that populate our nation’s HBCUs has been a central focus of the HBCU Battle of the Brains,” says Gibson. “The commitment of the NFL illustrates its shared belief in the product of our HBCU institutions.”


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